Ted Savas has a gift for getting his company’s books placed with the History Book Club, the Military Book Club, and Book of the Month Club 2. He has a terrific record of success with doing so; of my works, The Battle of Monroe’s Crossroads and the Civil War’s Final Campaign, and the second edition of Gettysburg’s Forgotten Cavalry Actions: Farnsworth’s Charge, South Cavalry Field, and the Battle of Fairfield, July 3, 1863 were both featured selections.
Ted just informed me that the new edition of Protecting the Flank at Gettysburg: The Battles for Brinkerhoff’s Ridge and East Cavalry Field, July 2 – 3, 1863 has also been chosen by the book clubs. Ted informs me that it will be a featured alternate in the July 2013 catalog offering, which mails on June 2, 2013. I am, of course, very flattered to learn this, and am excited to be featured by the book clubs once more. For those of you who are members of any of the three book clubs, please keep an eye out for it.
Thanks again to Ted for making this happen.
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My pleasure Eric. It is easier to place books with these demanding clubs when you have great writers.
Onward.
tps
Congratulations Eric. From what I have read so far, the book deserves it selection by the book club.
Congrats Eric,
Looks like I might have to join and request your books. I have often seen them at B&N and have been wanting to pick them up…this may be a perfect opportunity.
Corey
Eric and Ted,
Is getting titles into book clubs more of a prestige gain for author and publisher, or are there substantial bottom line benefits?
Thanks.
Drew
COREY: you can get a copy with a signed author bookplate at no extra charge directly from your favorite publisher at http://www.savasbeatie.com.
DREW: It is both, really. The clubs are pretty picky and are inundated with books, and they select a very thin slice of what they see. Purchase quantities vary widely (many hundreds out the gate to many thousands–our quantity range has been as low as 500 to as high as 16,000), but they pay what I would describe as a “modest” percentage above production cost. We all earn something (and on books that may not have otherwise sold) including the cost of production, so when you add these numbers to your print run your overall cost also drops, which helps. The clubs often come back to pick up another 200 here and 200 there when they run out, and that escalates overall numbers. Over time, for example, they have picked up another 1,500 or so of one of our “Maps of” books. Finally, the added exposure helps with overall sales from other sources (hard to show hard data, but there is no doubt about this) and brand both the author and publisher. It is a net win-win all the way around for everyone involved.
Ted
Excellent. Looks like my accumulated bonus points in the HBC will get used.
Good news to hear.
I hope your excellent book and refutation of Carhart’s theory can reach as many people as possible.
Chris